The Oscars... or as I like to call it, the movies you DIDN'T see?! With Oscar announcements just around the corner - Tuesday, February 2nd @ 5:38 am PST - many are clamoring to suggest their picks for what looks to be an interesting year for film.
Because... the Academy of Motion Picture Arts and Sciences (
the Academy) made headlines earlier in 2009 when it announced it would be expanding the Best Picture category from the traditional 5 nominated films to an unprecedented 10.
The reason? One word: RATINGS!
Commercial movies don't get nominated, yet there are a few notable exceptions (e.g.,
Titanic,
Gladiator,
LOTR:TROTK, soon to be
Avatar). Let's face it, most of America's visual palate consists of what I like to call fast-food cinema. It's quick-paced, easily digestible, and leaves you wanting more (i.e., sequels). Movies like the Harry Potter franchise, Ice Age series, Twilight Saga, or anything Michael Bay gets his hands on, these are all films that, while they can have good plot points and direction, are easily accessible and do not require much cognitive effort or acumen.
While fast-food is more convenient than a 5-course meal, unfortunately, it's not as satisfying.
The Academy, however, is compromising. By opening up the Best Picture pool, a Big Mac may just be able to sit next to a chateaubriand. More Big Macs equal more viewers.
This move also breaks up the monotony the Academy voters insist on, year after year. I feel like nominations follow a formula reminiscent of MTV's The Real World expect instead of "the slut," "the gay guy," "the minority," the Oscars offer us "the epic," "the Jewish movie," "the musical," "the cerebral drama," and "the independent film." Maybe fitting a Big Mac into our diet may not be such a bad thing?
Thanks Academy...
Love, your devoted omnivore.
The Oscars premiere Sunday, March 7th, 2010.